Marketing On Purpose
Faith-forward strategy that saves time and grows revenue
The On Purpose Marketing Program guides Christian women entrepreneurs through the
On P.U.R.P.O.S.E. framework — a faith-centered, step-by-step system to craft
strategic marketing plans and grow business God's way.
What We Do
The On Purpose Marketing Program helps create strategic, customized marketing plans that align business goals with Christian values. We blend clarity, systems, and discipleship-minded coaching so owners can attract ideal clients and free up time to lead well in business and life.
- Custom strategy sessions
- Time-saving systems
- Faith-integrated messaging
The On P.U.R.P.O.S.E. Framework
A modular framework based on the 12 Biblical Marketing Principles, helping Christian women in business define their calling, refine their message, and implement consistent systems.
Each pillar builds toward strategic plans that respect both faith and business realities.
P
Plan with Prayer
Month One
Foundation of Faith & Focus
Biblical Principles:
1. Seek Wisdom
2. Honor Rest
Week 1: Set Your Foundation
Week 2: Build Your Rhythms
Week 3: Stewardship & Systems
Week 4: Reflection & Renewal
U
Uplevel Your Plan
Month Two
Clarify Your Goals & Focus
Biblical Principle:
3. Plan with Diligence
Week 1: Identify Gaps & Opportunities
Week 2: Set Timely Goals
Week 3: Build Your Cornerstone Plan
Week 4: Alignment & Accountability
R
Refine Your Identity
Month Three
Brand Clarity & Confidence
Biblical Principles:
4. Be Authentic
5. Know Your Audience
Week 1: Define Your Foundation
Week 2: Create Vision & Mission Alignment
Week 3: Clarify Your Audience
Week 4: Craft Your Brand Voice & Message
P
Present with Purpose
Month Four
Build Visibility & Connection
Biblical Principles:
6. Be Consistent
7. Use Storytelling
Week 1: Optimize Your Presence
Week 2: Develop Your Content Strategy
Week 3: Engage Through Media
Week 4: Strengthen Your Communication Channels
O
Obey The Call
Month Five
Activation & Outreach
Biblical Principles:
8. Be in Service to Others
9. Communicate with Integrity
Week 1: Step into Action
Week 2: Outreach & Visibility
Week 3: Strengthen Influence
Week 4: Expand Your Reach
S
Steward With Wisdom
Month Six
Integrate & Maintain Momentum
Biblical Principles:
10. Be a Good Steward
11. Trust God with the Process
Week 1: Review & Reflect
Week 2: Build Forward Strategy
Week 3: Celebrate & Commit
Week 4: Stewardship & Sustainability
E
Expand the Kingdom
Month Seven
Legacy & Kingdom Impact
Biblical Principle:
12. Build the Kingdom
Week 1: Reflect on Growth
Week 2: Define Your Legacy
Week 3: Create an Impact Plan
Week 4: Commission & Celebration
Included in the Program
Weekly One on One Coaching with Sue
300+ page Workbook with templates, worksheets & checklists
On Purpose Digital Tracker
Private Community
Monthly Mastermind
Weekly Office Hours for Drop In
The Vault - Access to all the resources!
APPLY TODAY!
We pray over every person who applies, trusting God to bring the right hearts into this circle. We work with a select group of purpose-driven entrepreneurs ready to grow with clarity, confidence, and impact.
Click the button to apply so we can see if you’re a perfect fit for the On Purpose Marketing Program.
Have Questions?
Start with a 45-minute clarity call where we find Quick Wins for your marketing.
Leave with a clear first step and access to the complimentary mastermind.
What You Gain
Clients leave with a prioritized action plan, streamlined systems that save hours weekly, and messaging that connects heart-to-heart with ideal clients.
Clear monthly priorities
Consistent system for marketing activities
Faith-led brand voice
Meet Your On Purpose Coach
Sue Bonzell is a dynamic entrepreneur, speaker, author, and media personality with over two decades of experience in marketing, broadcasting, real estate, and faith-driven business leadership. Known for her authentic style and creative vision, she helps small businesses and entrepreneurs grow with confidence and purpose.
She spent nearly 20 years in country radio as an on-air personality and Marketing Director, later creating and hosting Up N Country, a TV and podcast series spotlighting rising country artists. Sue also served as Chief Marketing Officer for her family’s winery and went on to become an award-winning Realtor®, earning “Best Real Estate Agent” and “Realtor® of the Year.” Across it all, she’s built a thriving career in marketing—leading brand strategy and guiding others to success.
Client Stories
Real results from women who combined faith and strategy with On Purpose Marketing.
“Sue helped me cut client onboarding from three hours to fifteen minutes while keeping my message true to my calling.”
Maya R., Life Coach
“My messaging now reflects my faith and attracts scholarship clients; I finally stopped chasing the wrong leads.”
Ruth A., Boutique Owner
Join the Free Mastermind
A monthly mastermind (on Zoom) for Christian women founders: theological reflection, practical marketing hotseats, and community accountability.
Book Your Free Consultation
Start with a 45-minute clarity call where we find Quick Wins for your marketing.
Leave with a clear first step and access to the complimentary mastermind.
Frequently Asked Questions
Answers to common questions about process, pricing, and faith integration so prospects can decide quickly and confidently.
Who is this for?
Christian women small business owners who want marketing aligned with their faith and desire practical systems to save time.
How long is the consultation?
The clarity call is 45 minutes and focuses on immediate priorities and next steps.
Is the mastermind ongoing?
Yes — monthly sessions with rotating hotseats. Complimentary access begins when you book your consultation.
On Purpose Marketing ~ Bonzell Media
[email protected] • 707-481-9102 • BonzellMedia.com
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